#It's Movie Time : Special Preview of HOME Paradigm Mall Brings joy to underprevileged Children Programme.

2:40 PM

About HOME

Home is a computer-generated 3D featured the famous Stars from the hot red Carpet Rihanna (Tip), Jim Parsons, Jennifer Lopez and Steve Martin is scheduled to be released in Malaysia on 26 March 2015. The movie talks a lot about an alien from a group of boovs invaded on earth and there is a loveable misfit alien named OH, a purple, multi-legged and talkative who finds himself on the run from his own race. While he was running from his own race, he met an adventorous girl named Tip who lost her mother. Her mother was kidnapped and was transferred to another world by the Boovs. In the Tip and Oh journey, they were together find the true meaning of HOME. Distributed by 20th century fox, the DreamWorks animation has produced the new movie titled "HOME."

Home sweet home of Paradigm Mall.

Recently, On March 2015, 21 Petaling Jaya - The Paradigm Mall has made 15 underpreviliged children to make them feeling like at "heaven" during the special preview screening of Dreamworks the 3D Animation Blockbuster, HOME. We were sharing our fun, joy and laugther together on that day.

The children are from the Nalini Rumah Kasih Home in Kelana Jaya. They were invited by ParadIgm Mall to celebrated the Preview Movie screening with a full-filled activities for the guests as well as for the visitors. The main agenda is to contribute positively to the community as a big comitment to give the children feel like they are a worth person and become a great generation in the future for their race, religion and country.


 


The Fish & Co Malaysia treated the children a sumptuos brunch courtesy and made the children feeling yummy and fullest with the fish & chips served as their refreshment together with us. The children enjoyed themselves by taking many pictures in the photo booth decorated with HOME's movie props before enjoying the movie.

As a socially responsible organisation and contributing positively towards the society at large, Vincent Chong, WCT Malls General manager said that they are delighted to bring a spark of joy and excitement to the lives of disadvantaged of Malaysians.

With the exclusive colloboration between DreamWorks and GSC Paradigm Mall, has provided them an excellent platform to engage the visitors and fans in an interactive and fun way.





Mr Chong added about the movie is all about what home really means, with the aim to drive a message that HOME is where the heart is and they hope that everyone who come to Paradigm Mall feel like theirselves like in a HOME.

There are several promotional initiatives around HOME in Paradigm Mall which include a meet and greet session with OH in person and taking pictures with the movie's character standees spread across the mall.



SNAP! UPLOAD! WIN! contest in instagram required customers to submit their photo taken to the social media networking platform by tagging @ParadigmMallMY with hashtag #HOMEatParadigm to win exclusive early screening passes.

Paradigm Mall have a promotional campaign with a total of 480 winners bagged a pair of movie premiere tickets to watch the special preview screening of the movie HOME 21 & 22 March 2015, who watched together with the children from Nalini Rumah Kasih for the customers who spent a minimum of RM50 in a single receipt from March 13-18 2015 were also in the running to win Shop & Win contest.

About Paradigm Mall

Located strategically along the LDP ( Lebuhraya Damansara-Puchong ) Highway in Petaling Jaya. Based on contemparary design with a concept of glass, steel and timber, the structure stands at impressive of seven storey high, with a total retail space for 320 outlets and offering shoppers 4,300 covered car park bays. A subsidiary of WCT Berhad, Paradigm Mall was developed and managed by Jelas Puri Sdn bhd.

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